Access

Securely view all your U.S. Bancorp Investments accounts online using usbank.com or our U.S. Bancorp Investments mobile app.

Research

Get Morningstar stock and mutual fund reports and compare indices with interactive charts.

Plan

Create stock alerts and watch lists and learn about investment topics in our education center.

Invest

Trade stocks, options and ETFs at clearly set brokerage fees, and choose from over 10,000 mutual funds.

Get started investing and trading

Invest your way with the freedom you deserve. Our self-directed investing platform lets you take control of your financial future with the tools and guidance to make informed decisions. Whether you're creating your first portfolio or an experienced trader, this platform helps you work towards your goals with confidence.

We make it easy to customize your investment strategy. Start trading stocks and ETFs for just $4.95 per trade—with 100 free trades2 every year when enrolled in paperless document delivery and a U.S. Bank Smartly™ Checking account offered by our affiliate U.S. Bank.3

  • Get 100 free trades annually
  • $4.95 stock and ETF trades after 100 free trades
  • No minimum investment required

Self-directed investing is currently exclusively available to current clients of U.S. Bancorp Investments or its affiliate U.S. Bank. Not yet a client? We’re here to help you get started. Give us a call at 800-888-4700.

Open a self-directed account

Invest for retirement

An IRA can be a smart way to save and invest for the future. They allow your money to grow on a tax-deferred or tax-free basis, depending on the type of account you choose.

Traditional IRA

Direct your pretax income into investments that can grow tax-deferred until you withdraw funds.

Open a Traditional IRA account

Roth IRA

Get tax-free growth potential and tax-free withdrawals after age 59½.

Open a Roth IRA account

SEP IRA

Small business owners and the self-employed can take advantage of tax-deferred growth potential and tax-deductible contributions.

Open a SEP IRA account

Get 100 free trades

Get 100 free online trades a year and then just $4.95 for stock and ETF trades after that with no minimums to open an account. Find out more.

Looking for professional guidance to manage your investments?

Partner with our team of experienced financial advisors to craft a personalized financial plan tailored to your unique goals. Using a collaborative approach and advanced wealth planning technology, we’ll simplify your investment decisions and help you stay on track.

  • Tailored support: Work with a team of advisors who create strategies aligned with your financial needs.
  • Flexible access: Connect with us on your terms—via phone, email or video.
  • Collaborative investing: Simplify your financial life while making your investments work harder for you.
Work with our team of advisors

Frequently asked questions

Get answers to your self-directed investing questions. Start here or view all FAQ.

For DIY investors, self-directed investing allows you to trade stocks, mutual funds, ETFs and options yourself, directly online. When you open a self-directed brokerage account, you choose what you would like to invest in, as well as when you would like to buy, sell or trade investments in your portfolio.

Our self-directed brokerage accounts let you manage your investments independently. Trade stocks, ETFs, mutual funds, bonds, and options online or through the mobile app. You can also place trades over the phone through Wealth Connect at 800-888-4700 (additional fee applies). Plus, enjoy free access to online tools and resources to help you make informed decisions.

You will be able to begin trading as soon as your account has been approved and we have received funding to open your account.

You may receive 100 free trades per year and $4.95 for stock and ETF trades after that. Find out more about cost and fee information for trading from your brokerage account on our brokerage fees page.

You have the option of opening different types of accounts when you choose self-directed investing, including:

  • Individual accounts 

  • Joint accounts

  • Traditional IRAs

  • Roth IRAs

  • SEP IRAs

  • Trust accounts

  • Custodial accounts

You must have an existing U.S. Bank or U.S. Bancorp Investments relationship and access to your accounts online to open any of these self-directed investing account types. Corporate accounts and non-incorporated organization accounts are not eligible for self-directed investing.

Take the next step

Call 800-888-4700
Request a call
Start investing
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Disclosures

Self-directed investing legal agreements & disclosures

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  1. Exchange Traded Funds (ETFs) are subject to risks similar to those of stocks, such as market risk. Investing in ETFs may bear indirect fees and expenses charged by ETFs in addition to its direct fees and expenses, as well as indirectly bearing the principal risks of those ETFs. ETFs may trade at a discount to their net asset value and are subject to the market fluctuations of their underlying investments.

  2. Offer is for 100 free trades per calendar year (Jan. 1-Dec. 31). Offer applies to online trades of equities and exchange-traded funds only and requires enrollment in paperless documents for self-directed brokerage account. To receive the free trades, a U.S. Bank Smartly® Checking account or an existing U.S. Bank Platinum® Checking Package or U.S. Bank Gold® Checking Package must be established with our affiliate U.S. Bank. Free trades made available up to four business days from confirmation of account funding. This offer is not designed to support day trading or active trading and may be revoked if there is excessive or unreasonable activity. Additional fees may apply. Please refer to the Schedule of Commissions and Fees for more information at https://www.usbank.com/investing/online-investing/self-directed-investing/brokerage-fees.html.

  3. A minimum deposit of $25 is required to open a U.S. Bank consumer checking account. All regular account-opening procedures apply. For a comprehensive list of account pricing, terms and policies, see the Your Deposit Account Agreement (PDF) and the Consumer Pricing Information (PDF) disclosure. These documents can be obtained by contacting a U.S. Bank branch or calling 800-872-2657.

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Investment and insurance products and services including annuities are:
Not a deposit • Not FDIC insured • May lose value • Not bank guaranteed • Not insured by any federal government agency.

U.S. Investments is a marketing logo for U.S. Bancorp Investments Inc.

U.S. Bank, U.S. Bancorp Investments and their representatives do not provide tax or legal advice. Each individual's tax and financial situation is unique. You should consult your tax and/or legal advisor for advice and information concerning your particular situation.

For U.S. Bank:

Equal Housing Lender. Deposit products are offered by U.S. Bank National Association. Member FDIC. Mortgage, Home Equity and Credit products are offered by U.S. Bank National Association. Loan approval is subject to credit approval and program guidelines. Not all loan programs are available in all states for all loan amounts. Interest rates and program terms are subject to change without notice.

U.S. Bank is not responsible for and does not guarantee the products, services or performance of U.S. Bancorp Investments, Inc.

U.S. Bank does not offer insurance products. Insurance products are available through our affiliate U.S. Bancorp Investments.

For U.S. Bancorp Investments:

Investment and insurance products and services including annuities, are available through U.S. Investments, the marketing name for U.S. Bancorp Investments, Inc., member FINRA and SIPC, an investment adviser and a brokerage subsidiary of U.S. Bancorp and affiliate of U.S. Bank. U.S. Bank is not responsible for and does not guarantee products, services or performance of U.S. Bancorp Investments.

U.S. Bancorp Investments is registered with the Securities and Exchange Commission as both a broker-dealer and an investment adviser. To understand how brokerage and investment advisory services and fees differ, the Client Relationship Summary and Regulation Best Interest Disclosure are available for you to review.

Insurance products are available through various affiliated non-bank insurance agencies, which are U.S. Bancorp subsidiaries. Products may not be available in all states. CA Insurance License #0E24641.

Pursuant to the Securities Exchange Act of 1934, U.S. Bancorp Investments must provide clients with certain financial information. The U.S. Bancorp Investments Statement of Financial Condition is available for you to review, print and download.

The Financial Industry Regulatory Authority (FINRA) Rule 2267 provides for BrokerCheck to allow investors to learn about the professional background, business practices, and conduct of FINRA member firms or their brokers. To request such information, contact FINRA toll-free at 1-800‐289‐9999 or via https://brokercheck.finra.org. An investor brochure describing BrokerCheck is also available through FINRA.

Municipal Securities Education and Protection– U.S. Bancorp Investments is registered with the U.S. Securities and Exchange Commission and the Municipal Securities Rulemaking Board (MSRB). An investor brochure that describes the protections that may be provided to you by the MSRB rules and how to file a complaint with an appropriate regulatory authority is available to you on the MSRB website at www.msrb.org.

U.S. Bancorp Investments Order Processing Information.